Akropong, Eastern Region – TexStyles Ghana Ltd (TSG), popularly known as GTP, has partnered with Landfills2Landmarks Foundation, Grace Presbyterian Church, Akropong District, and Amor Europe to launch the “Pure Pad” pilot project, aimed at addressing period poverty while promoting environmental sustainability.
The initiative introduces reusable sanitary pads made from 100 percent cotton fabric sourced from TSG’s post-production offcuts. A total of 2,500 young girls are expected to benefit from the project, while 50 local microenterprises, including church groups, women’s cooperatives, and community organisations, will be trained to manufacture the pads. The project will also divert 40 tonnes of textile offcuts from landfills.
“More than just a product, this is a statement that women deserve dignity and the planet deserves care,” the release noted. The project was launched on October 5 at Grace Presbyterian Church in Akropong.
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Mr Reuben Sam, Marketing Manager of GTP, said the initiative aligns with the brand’s purpose, adding that it would help keep girls in school, giving them the opportunity to acquire knowledge and skills to pursue their dreams.
“Providing the cotton fabrics for the production of reusable sanitary pads is our way of offering freedom, dignity, and confidence to all the beneficiaries,” he said, emphasising GTP’s commitment to corporate social responsibility and environmental sustainability.
GTP, an indigenous textile brand designed, printed, distributed, and marketed in Ghana, repositioned in August 2022 to bring Premium African Fashion to the world, changing its tagline from Timeless to Life.Styled to reflect its mission of providing quality, authentic, African-heritage fabrics and designs.
The launch was attended by notable guests, including Madam Joyce Bawah Mogtari, Special Aide and Advisor to President John Dramani Mahama; Mr Samuel Awuku, MP for Akuapim North; Mrs Jane Savage, CEO of Pure Amore Pads, UK; Jonathan Sait, CEO of Sait Recycling; the Queen Mother of Akropong; and Mr Samuel Ofori-Gyampoh, Co-Founder of Landfills2Landmarks.
